Twitter vs. Motrin

19Mar09

Now that we have talked about how corporations have used Twitter to communicate with stakeholders and learned about the positive aspects of Twitter in relation to corporate communication, I would like to look at Twitter from a different aspect.  In one very specific case, Twitter proved to hurt a company. In November of 2008 a [...]

Filed under: Case Studies, Twitter   |  4 Comments
Tags: Motrin, Twitter, YouTube